In parallel, “Trail Blazers” focused on founder Devon Levesque, shot on his farm in New Jersey, highlighting the alignment between his lifestyle and the values behind ProMix — grass-fed sourcing, clean ingredients, and supplements built for people who push limits. The film explored his physical achievements — from climbing Everest to bear crawling the New York City Marathon — while offering a look into his mindset and discipline. The production challenge was literal as much as creative: freezing temperatures, constantly moving setups, and adjusting lighting on the fly to keep pace with someone whose energy mirrors the extremity of his accomplishments. Fueled by both the environment and the footage we were capturing, the project became an agile, high-output shoot that matched Devon’s intensity — ultimately delivering two films that position ProMix not just as a supplement brand, but as a lifestyle rooted in performance, resilience, and uncompromising standards.